This is Craig Heyneke and he is a young man who’s main interests are cycling/off roading and watching films. Craig is currently attending a 6th form college where he is studying Media so automatically he has an interest in the media industry. Craig is 17 years old so he fits in perfectly with my target audience which currently lies between the ages of 15 and upwards. Craig's favourite film genre is action, so our film should automatically attract him which is good as we know that we are reaching our audience easily. Craig's favourite film is Salt and this film also fits in to the same genre that my film falls into which again is good as my film should be more attractive to him. When Craig finds spare time he generally watches films so we hope that my film will attract him as he falls perfectly into my target audience and obviously it is vital to attract our target audience other wise the film is likely to be a flop.
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